Pet products company filed a UDRP after somehow allowing its “principal domain” to expire over a year ago.

Healthy Pets, Inc. d/b/a Pet Health Solutions has lost a UDRP it filed to recover a domain name it let expire.

The company sells the Joint Max brand pet joint supplement. According to its UDRP filing, the jointmax.com domain, and the website hosted at it, were Healthy Pets, Inc.’s principal domain and website before it expired in August 2020.

Which leads to the question…how did it let this important domain expire?

It writes, “Healthy Pets, Inc. first learned that it had lost ownership and control of the jointmax.com domain on or about January 29, 2021, during a routine, periodic review of Healthy Pets, Inc.’s domain assets.”

If the domain was the company’s principal domain, it’s surprising that it didn’t notice the domain expired during the renewal grace period. The registrar turns off the nameservers for the domain and sends multiple emails.

Furthermore, if it was the principal domain for the company, why did it wait nearly a year to file a UDRP? According to the case decision, it tried to acquire the domain in February 2021. It seems odd that it would wait so long to file a UDRP if it believed it would win.

Panelist Antonina Pakharenko-Anderson ruled in favor of the domain owner. He noted that the domain owner holds many domains ending in -max, and as a generic domain seller, the Complainant didn’t show that he lacked legitimate rights or interests in the domain.

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Original article: Company’s UDRP to recover expired domain fails

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